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https://www.mikaelasosniecki.com/resume daily 0.75 2023-12-13 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/93bf5e4c-4930-4aea-bd18-266f3b985495/Elegant+Minimalist+CV+Resume.jpg Resume https://www.mikaelasosniecki.com/about-me daily 0.75 2022-09-20 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/f7101429-4f48-4317-aaf8-0a54c984faf9/luxpicnics-haydeelustudio-28.jpg About Me - ~ Meet Mikaela ~ I am a highly skilled, results-driven, International Retail Business Strategist. I have held multiple coveted positions with companies such as Prada, Free People and Mango. I studied Fashion Merchandising and Management at the Fashion Institute of Technology in New York and furthered my studies by spending a year in Florence, Italy at the prestigious Polimoda. After graduating with my Bachelors of Science degree, I immediately moved to Belize, Central America where I spent years revitalizing a chain of retail gift shops as their Business Developer and Senior Operations Manager. I managed comprehensive operations of 8 retail stores. I supervised, recruited, and trained a staff of 45+ employees. I moved the company from multiple years of revenue decline into a positive revenue growth in the first 12 months. I accomplished this growth by implementing a strategic plan, reshaping the company’s overall business practices and objectives. I supervised purchasing, attended world-renowned buying trade shows, and implemented an OTB and stock analysis procedures. I rebranded and renovated all eight stores within the defined budgets and project timeframes. Most recently, I have gathered together my career knowledge, experience, and skills from working and living in Belize to launch my own consulting business. I have retained numerous reputable companies in Belize as clients such as Hilton, Marriott, and several other local family owned businesses. Day-to-day you can find me providing my clients with my business expertise. From designing gift shops, to buying and merchandising products, to managing their social media accounts. I enjoy constantly providing ideas to drive their businesses further success! https://www.mikaelasosniecki.com/home daily 1.0 2022-09-20 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1e2291d1-86c6-46ee-9a4f-4f722b826f00/luxpicnics-haydeelustudio-31.jpg Home - Retail Business Developer and Strategy Consultant I am dedicated to turning your small business up another notch. I will bring new life to it by using both my creative talent and my analytical know-how. First, by identifying your target market, and then by tapping into your brand’s authentic DNA. I will boost your brand forward and make it stand out from the competition. My passion is to bring businesses to their full potential, advancing your company from good to great! I am a highly skilled, results oriented business manager. I have a proven record of restoring profitability to businesses using strategic planning skills and performing cost and scenario analysis. I identify pivotal functional metrics to reduce expenses and improve performance. I offer: project management and creative directing buying and merchandising social media management strategic and financial planning administrative assistance and consulting with overall brand development Let’s discover your edge and take your business to the next level! https://www.mikaelasosniecki.com/belize daily 0.75 2021-10-18 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/620a1310-5fe3-4e32-83d5-c068d712d873/IMG_2536.JPG Belize https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/09f2b385-73f7-4c0f-a990-b948df47eef2/IMG_2641.JPG Belize https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/d5ed69d4-067a-4c72-9b42-df141d10ed1b/IMG_2616.jpg Belize https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/8462e0a2-5802-4289-890e-0f034befea2e/IMG_2538.JPG Belize https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/8b12fff0-559d-4a36-9568-c61312bc5f0e/IMG_2599.jpg Belize 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https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/f11e5eac-ac83-4879-806d-86c6d91441d3/IMG_2602.jpg Belize https://www.mikaelasosniecki.com/project-management-creative-directing daily 0.75 2022-09-16 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/c809f2db-f8e3-4801-af0e-2baf7d69548b/luxpicnics-haydeelustudio-27.jpg Project Management & Creative Directing - Project Management & Creative Directing I am a creative project manager who fully believes in a hands on approach. I lead projects from initial conception, to defining budgets and action plans. I lead through the entire process from launch, to execution, through project close. I take full responsibility for day-to-day task management and workflow. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634513973231-36B82AXSJWSZUTQOJVYP/327F8B96-8B15-4214-810C-5E1050F628D3.jpeg Project Management & Creative Directing https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634514080632-2FHAH8ZE02Z60ULS7VW1/E7588444-64F5-4B38-BAEB-D57AA9B0E8F8.jpeg Project Management & Creative Directing https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634514236689-FMU8QONRNZKUMYUW4UJD/business-team-meeting-1024x682.jpg Project Management & Creative Directing - Make it stand out. I have lead eight store renovations, one store consolidation, numerous store inventories, and multiple biannual receiving of international shipments during my work experience. I take responsibility for resource management, cost tracking, contractor scouting, graphic and interior design, location base, and logistics oversight. https://www.mikaelasosniecki.com/administrative-strategic-planning daily 0.75 2022-09-16 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/e7291b78-aabf-4adc-85dd-f8b0ab9be8fc/luxpicnics-haydeelustudio-30.jpg Administrative & Strategic Planning - Strategic Planning, Administrative Assistance, & Financial Planning Strategic planning involves understanding what the organization’s current strategy is, what has been tried in the past and also planning what it will be in the future. This consists of financial forecasting, market analysis, merchandising and marketing development, competitive intelligence analysis with substantial focus on vendor relations, logistics and supply chain issues and geographic expansion. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634516897847-CGBY7CJW9HJSACS9HN9Z/shutterstock_551954323.jpg Administrative & Strategic Planning - Strategic Planning Strategic planning is a process by which a business defines its goals and objectives, a vision for the future. Businesses need an established direction to work towards. Without a defined strategic plan it is very difficult to tell if a business is on track to meet its goals. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634514893160-NW559EVJPMPI95R6ZL5M/Frame-87.jpg Administrative & Strategic Planning - Administrative Assistance The main focus of an administrative assistant of an organization is to help keep people, projects, and processes operating at peak efficiency. As an administrative assistant I keep the operations of the day-to-day business organized, efficient, and running smoothly. I accomplish this by… answering emails returning phone calls juggling schedules making travel arrangements creating orders supporting productivity solving logistical problems. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/bc6bb2a1-eb4a-4f69-b215-758d4cd0f859/tempImagewqZxjv.jpg Administrative & Strategic Planning - Financial Planning As a financial planner I can be your trusted advisor in areas including investments, cash flow, savings, and debt management. I am an effective communicator with experience in financial planning and business development. I am analytical, meticulous, and customer-oriented. My main goal is to ensure my clients make wise and profitable decisions to meet their financial goals. https://www.mikaelasosniecki.com/buying-merchandising daily 0.75 2022-09-16 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1c5b9fa9-77ff-40fc-a91c-afa45324bd4b/tempImageM1HYrX.jpg Buying & Merchandising - Buying & Merchandising I have worked in retail and visual merchandising for over 12+ years, I have a degree in Fashion Merchandising and Management, and I have attended 20+ trade shows during my career. Buying is all about having the right products, at the right place, at the right price, at the right time. Merchandising is the planning and promoting of sales by presenting the right products. Bringing together buying and merchandising is the ideal sweet spot, that is where fashion meets art and science. Being responsible for selecting and ordering what is sold in stores and properly merchandising it to ensure maximum profit is one of my greatest passions. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634517669902-4B9LVDBF9SBVNY2A8D6A/IMG_2608.jpg Buying & Merchandising https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634518024111-3P1UUDJ4Y41QV7SL84DF/IMG_2605.jpg Buying & Merchandising https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634518099705-X7X3GQCHJ8JP7QJRN4UG/IMG_2606.jpg Buying & Merchandising https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634518139351-L80MEQA4YIMBIAVIGS2W/IMG_2604.jpg Buying & Merchandising https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/e875c6fe-09f3-4e01-9237-7c71ccf1ef0b/luxpicnics-haydeelustudio-34.jpg Buying & Merchandising - Planning & Purchasing Being a buyer can seem like fun and glamour. However, many don’t realize the work can become meticulous, tedious, and time consuming. That’s where I can offer my expertise — developing, leading and executing purchasing strategies. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/4438b72c-2fc3-4290-a79c-8059a00cacca/tempImagemqZpNM.jpg Buying & Merchandising - Visual Merchandising In today's retail climate, unique and memorable storytelling is a critical part of a brand’s expression, online and in-store. Visual Merchandising is retail’s version of storytelling. It’s the functional and theatrical arrangement of products. It’s an incredibly powerful tool that attracts, engages, inspires, and motivates customers to fall in love with your products and your brand. It ultimately drives purchases. Visual Merchandising plays to our own instinctive responses and emotional drivers around color, scale, shape, symmetry, repetition, and pattern. I am an innovative visual merchandiser that generates sales through creative retail displays which capture buyers’ attention. The goal is to provide an excellent in-store experience. I employ visual merchandising principles to convert window shoppers into customers. https://www.mikaelasosniecki.com/branding-social-media-management daily 0.75 2022-09-16 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/ad01dc65-0915-4b50-bda0-444ebc1d2ff6/luxpicnics-haydeelustudio-29.jpg Branding & Social Media Management - Social Media Management & Branding Social media isn’t for everybody, especially now a days when there are so many trends to keep up with between all the different platforms. Thinking of captions is time consuming. Remembering to take pictures of your products is difficult, or maybe you don’t have the time because you are busy running the day-to-day operations of your business. Despite those challenges, having a consistent online presence is critical. If you are not on social media you are seriously missing out on a strong opportunity to connect with your target audience. That’s where I come in. I like to call myself the social media queen. Coming up with content, writing captions, editing quick videos, is my thing. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/8593346b-294c-49b5-8964-3a5ce3acef2b/luxpicnics-haydeelustudio-26.jpg Branding & Social Media Management - Social Media Management As a social media manager I become the voice of your company’s online presence. Having an online presence is vital in today’s marketplace. On average, people check their phones 344 times per day (that's once every 4 minutes!) It is so important for your business to be seen where everyone is looking and to capture their attention, and that is on their screens. I have a proven track record of developing strategies to increase followers. I create and oversee social media campaigns and produce quality content. I review analytics, and communicate with customers and with stakeholders in the company. https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/1634519431399-YLQXEI0ZRHTRLH28MFG9/SocialMedia-Pinterest-Snapchat-Instagram.jpg Branding & Social Media Management - Branding and Marketing Your brand identity is what sets your company apart from the competition. A brand must tell a story. Your brand is built to be a true representation of who you are as a business, and how you wish to be perceived. But it goes beyond that, branding is the art of aligning what you want people to think about your company with what people actually think and feel about your company. Customers are choosing to buy from brands that reflect only what they care about. They seek businesses that stand for something and that they feel they can resonate with. It is now imperative for companies to display and truly live and breathe their mission and values. Having a strong brand identity means that you can charge for your items at the price that you want because customers will be willing to buy into your story. This is communicated through your brand logo, slogan, mission statement, business cards, social media presence, other communication and marketing materials and more. Whether it is starting a new company, or needing to vamp up your current business, let’s start your strong brand image today! https://www.mikaelasosniecki.com/the-boutique-at-alaia daily 0.75 2022-08-04 https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/d81dac3c-46a6-4226-a5f9-71d184803860/276137228_10228179266337003_604098545006483430_n.jpg The Boutique at Alaia https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/6283a3a6-fa4d-41ac-ae63-84237f94df22/276036051_10228179275177224_3266522311445407951_n.jpg The Boutique at Alaia https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/377870f3-1580-4535-bd93-89b994a2a086/276064134_10228179275017220_2626057555361745281_n.jpg The Boutique at Alaia https://images.squarespace-cdn.com/content/v1/5f7f9a75d1677f430c3736d9/688192e7-3bfa-4339-8352-f32c4354f74d/275997556_10228179275537233_681734903934254093_n.jpg The Boutique at Alaia 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